How Facebook likes affects my business?

Advantages of having high Facebook Likes for a Business page:

1. The larger number of audience provides more authenticity to new customers.

2.  Higher engagement rate organically(sharing and liking of content by a large number of audience with zero advertising costs).

So having low facebook likes effect your content reach to larger audience. Which will result in a low conversion rate for which, you need to spend on advertising costs.

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